The relationship between a seller and Realtor is one of the most critical factors affecting the successful sale of home. It’s second only to the marketing effort of the real estate agent.
A Realtor must tell the seller the truth about the local market and the likely sale price of the home. A seller must be willing to accept this information and the recent sales data that supports the opinion of value.
When either is not honest with each other, whether it be the agent telling the potential seller what he/she thinks they want to hear, or, the seller not accepting the market data, then frustration, missed opportunities is the likely result.
Honesty is a two way street and is the natural result of a trusting relationship. Picking an agent you can trust is an important key to realizing the success of your move.
For more information on my approach and philosophy to selling and buying homes, feel free to call me about any of your real estate needs at 510 881 1761 or email me at reo@deansouza.com
Warmly,
Dean Souza
Focused on the Success of Your Move
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